Knowledge Commons

Possible Names: Difference between revisions

← Older editNewer edit →
VisualWikitext
Line 30: Line 30:
* Gamification: similar to Duolingo, users will be encouraged to regularly make meaningful improvements to their wiki
* Gamification: similar to Duolingo, users will be encouraged to regularly make meaningful improvements to their wiki
** Leaderboards, compare your stats compared to averages
** Leaderboards, compare your stats compared to averages
=== Options ===
I am leaning against having the words knowledge or goal in the name.
==== WikiWok ====
Tagline: ''Build your web of knowledge.''
Character: WoK - a small round robot-like character with two antenna-like arms. When it encounters two related wiki pages, it grabs one with each arm and connects them. Occasionally it becomes tangled in all of the links.  Its personality can be described as child-like, enthusiastic, and eager (perhaps too eager) to connect ideas and entities (wiki pages) together.
==== WikiGarden ====
Tagline: ''Grow what you know.''
Perhaps the richest concept for gamification, although somewhat less distinctive because "digital garden" is already an established term.
==== LifeNotes ====
Tagline: ''Everything worth remembering.''


=== Prompt ===
=== Prompt ===
Line 45: Line 61:
The instinct to move away from names like WebOfKnowledge is probably a good one. The project itself is serious; the brand does not necessarily have to sound serious. For university students in particular, something slightly strange, memorable, and easy to say could be much stronger.
The instinct to move away from names like WebOfKnowledge is probably a good one. The project itself is serious; the brand does not necessarily have to sound serious. For university students in particular, something slightly strange, memorable, and easy to say could be much stronger.


=== WikiWok ===
==== WikiWok ====
Of the ideas considered so far, WikiWok is particularly promising.
Of the ideas considered so far, WikiWok is particularly promising.


==== Advantages ====
'''Advantages'''
 
* Short.
* Short.
* Easy to spell after hearing it.
* Easy to spell after hearing it.
Line 61: Line 76:
One disadvantage is that WOK does not naturally mean "Web of Knowledge" to anyone until it is explained. That does not necessarily need to be a problem. Discovering what WOK means could become part of the branding.
One disadvantage is that WOK does not naturally mean "Web of Knowledge" to anyone until it is explained. That does not necessarily need to be a problem. Discovering what WOK means could become part of the branding.


==== Potential Taglines ====
'''Potential Taglines'''
 
* WikiWok – Build your web of knowledge.
* WikiWok – Build your web of knowledge.
* WikiWok – Everything worth remembering.
* WikiWok – Everything worth remembering.
Line 74: Line 88:
"Put your brain somewhere safe" may work better as occasional humorous marketing copy than as the permanent tagline.
"Put your brain somewhere safe" may work better as occasional humorous marketing copy than as the permanent tagline.


==== One-Line Description ====
'''One-Line Description'''
If someone asks:
 
"What is WikiWok?"


A simple answer could be:
If someone asks: "What is WikiWok?"


"It's a free personal wiki for organizing everything you want to remember."
A simple answer could be: "It's a free personal wiki for organizing everything you want to remember."


This is probably more useful than attempting to put the entire product description into the project's name.
This is probably more useful than attempting to put the entire product description into the project's name.


==== Mascot Ideas ====
'''Mascot Ideas'''[[File:ChatGPT Image.png|thumb|Potential Wok Mascot]]
[[File:ChatGPT Image.png|thumb|Potential Wok Mascot]]
Rather than making the mascot an anthropomorphic cooking wok, which could cause the cooking joke to overwhelm the Web of Knowledge meaning, Wok could be a small creature whose defining characteristic is connecting things.
Rather than making the mascot an anthropomorphic cooking wok, which could cause the cooking joke to overwhelm the Web of Knowledge meaning, Wok could be a small creature whose defining characteristic is connecting things.


Line 104: Line 114:
The humor becomes a layer around the product rather than the product itself.
The humor becomes a layer around the product rather than the product itself.


Prompt: Please create an image of a character that can be used as the mascot for the wiki farm project.  A small round robot-like character with two antenna-like arms. When it encounters two related wiki pages, it grabs one with each arm and connects them. Occasionally it becomes tangled in all of the links.  Its personality can be described as enthusiastic and eager (perhaps too eager) to connect ideas and entities (wiki pages) together.
Prompt: Please create an image of a character that can be used as the mascot for the wiki farm project.  A small round robot-like character with two antenna-like arms. When it encounters two related wiki pages, it grabs one with each arm and connects them. Occasionally it becomes tangled in all of the links.  Its personality can be described as child-like, enthusiastic, and eager (perhaps too eager) to connect ideas and entities (wiki pages) together.


=== MyWok ===
==== MyWok ====
MyWok emphasizes that this is ''your'' Web of Knowledge, which is valuable, but without context it sounds more strongly like a cooking product or restaurant.
MyWok emphasizes that this is ''your'' Web of Knowledge, which is valuable, but without context it sounds more strongly like a cooking product or restaurant.


Line 124: Line 134:
That could be amusing, but it risks pulling the branding too far away from knowledge management.
That could be amusing, but it risks pulling the branding too far away from knowledge management.


Overall:
Overall: WikiWok > MyWok


WikiWok > MyWok
==== Wok ====
 
=== Wok ===
Another possibility is to go even shorter and simply call the project Wok, assuming trademark and domain considerations work out.
Another possibility is to go even shorter and simply call the project Wok, assuming trademark and domain considerations work out.


Potential tagline:
Potential tagline:


"Wok – Your web of knowledge."
* "Wok – Your web of knowledge."


That is remarkably compact.
That is remarkably compact.
Line 139: Line 147:
The primary problem would be discoverability. Search engines and users will overwhelmingly associate "wok" with cookware. WikiWok creates a much more distinctive semantic identity.
The primary problem would be discoverability. Search engines and users will overwhelmingly associate "wok" with cookware. WikiWok creates a much more distinctive semantic identity.


=== WikiWeave ===
==== WikiWeave ====
WikiWeave provides another interesting direction.
WikiWeave provides another interesting direction. The metaphor is that individual notes are useful, but their value increases when they are woven together.
 
The metaphor is that individual notes are useful, but their value increases when they are woven together.
 
==== Potential Taglines ====


'''Potential Taglines'''
* WikiWeave – Weave what you know.
* WikiWeave – Weave what you know.
* WikiWeave – Turn notes into knowledge.
* WikiWeave – Turn notes into knowledge.
* WikiWeave – Your knowledge, connected.
* WikiWeave – Your knowledge, connected.
* WikiWeave – A place for everything you learn.
* WikiWeave – A place for everything you learn.
'''Mascot'''


==== Mascot ====
A friendly spider would be an obvious possibility and would bring the concept directly back to the "web of knowledge."
A friendly spider would be an obvious possibility and would bring the concept directly back to the "web of knowledge."


Line 165: Line 170:
There is considerable branding and gamification potential here.
There is considerable branding and gamification potential here.


=== WikiNest ===
==== WikiNest ====
Another possibility:
Another possibility:


Line 172: Line 177:
This emphasizes safety and permanence rather than connectivity.
This emphasizes safety and permanence rather than connectivity.


==== Potential Taglines ====
'''Potential Taglines'''
 
* A home for what you know.
* A home for what you know.
* Keep what matters.
* Keep what matters.
* Your knowledge has a home.
* Your knowledge has a home.
'''Mascot'''


==== Mascot ====
A bird mascot could collect little scraps of information and bring them back to its nest.
A bird mascot could collect little scraps of information and bring them back to its nest.


Line 189: Line 193:
The disadvantage is that "Nest" does not communicate interconnected knowledge as strongly as WikiWok or WikiWeave.
The disadvantage is that "Nest" does not communicate interconnected knowledge as strongly as WikiWok or WikiWeave.


=== WikiGarden ===
==== WikiGarden ====
WikiGarden offers another metaphor with considerable depth.
WikiGarden offers another metaphor with considerable depth.


Line 196: Line 200:
It also connects to the established concept of a "digital garden," which some members of the target audience may already recognize.
It also connects to the established concept of a "digital garden," which some members of the target audience may already recognize.


==== Gamification Opportunities ====
'''Gamification Opportunities'''
 
The metaphor lends itself naturally to gamification:
The metaphor lends itself naturally to gamification:


Line 263: Line 268:
|Sustainable habits
|Sustainable habits
|}
|}
'''Knowledge Web Score'''


==== Knowledge Web Score ====
Rather than using a generic XP score, the application could present a "Knowledge Web" dashboard.
Rather than using a generic XP score, the application could present a "Knowledge Web" dashboard.


Line 286: Line 291:
That reinforces the purpose of the application.
That reinforces the purpose of the application.


=== Knowledge Web Visualization ===
==== Knowledge Web Visualization ====
A particularly interesting feature could be a visualization of the user's knowledge network that grows over time.
A particularly interesting feature could be a visualization of the user's knowledge network that grows over time.


Line 297: Line 302:
</pre>That could become intrinsically satisfying. The user is not accumulating arbitrary points; the user is watching a personal knowledge structure grow.
</pre>That could become intrinsically satisfying. The user is not accumulating arbitrary points; the user is watching a personal knowledge structure grow.


=== Using Mascots ===
==== Using Mascots ====
The project could follow some of Duolingo's approach to characters, but use them considerably less frequently.
The project could follow some of Duolingo's approach to characters, but use them considerably less frequently.


Line 315: Line 320:


The underlying application should remain clean and professional.
The underlying application should remain clean and professional.
=== Current Ranking ===
If several candidates were being presented to a future board or community for consideration, a useful shortlist would be:
==== 1. WikiWok ====
Tagline:
"Build your web of knowledge."
Distinctive, quirky, memorable, and directly connected to the original concept once WOK is explained.
==== 2. WikiWeave ====
Tagline:
"Weave what you know."
Probably the strongest pure metaphor and particularly well suited to links and interconnections.
==== 3. WikiNest ====
Tagline:
"A home for what you know."
Particularly strong if trust, permanence, personal ownership, and preservation are intended to dominate the brand.
==== 4. WikiGarden ====
Tagline:
"Grow what you know."
Perhaps the richest concept for gamification, although somewhat less distinctive because "digital garden" is already an established term.
=== LifeNotes as a Control Candidate ===
LifeNotes could remain in consideration as a more conventional alternative.
It is less distinctive and less playful, but that makes it useful as a control candidate when asking prospective users for feedback.
If prospective users overwhelmingly understand and prefer LifeNotes to the more unusual names, that would be useful evidence.
=== Another Naming Direction ===
Before deciding, another category may be worth exploring: invented four-to-seven-letter words that do not contain "wiki," "notes," or "knowledge" at all.
Brands such as Duolingo, Google, Zillow, and Kodak demonstrate the advantage of a distinctive name into which an organization can gradually pour meaning.
Given the project's willingness to use a mascot, light humor, gamification, and a distinctive personality, an invented brand name could potentially provide even greater long-term flexibility.
Retrieved from "https://wiki.goalstriving.org/Possible_Names"